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                                                                                                                                                                                                    The video titled ‘Sister vs Girlfriend | Real story of every
                                                                                                                                                                                                   brother’, not only explores the humorous content approach

                                                                                                                                                                                                    but also puts forth the hypocritical brother attitude in the
                                                                                                                                                                                                     most amusing and light-hearted way. Most of his videos
                                                                       The MriDul.                                                                                                                  hearted and comical, his approach popularised with the
                                                                                                                                                                                                     address an idea in an exaggerated way to make it light-


                                                                                                                                                                                                                         masses like a wildfire.
                                                                       Laugh it out on a




                                                                                                                                                                                                  explores the humorous content   now stands at 33 lakh views. It had
                                                                       Diamond click                                                                                                              hypocritical  brother  attitude  in  the   less than 3 mins. Today The Mridul is
                                                                                                                                                                                                                                only 2 main characters and ran for
                                                                                                                                                                                                  approach  but  also  puts  forth  the
                                                                                                                                                                                                                                using multiple characters and setups,
                                                                                                                                                                                                  most amusing and light-hearted way.
                                                                                                                                                                                                  Most of his videos address an idea in   costumes  and locations,  for scaling
                                                                                                                                                                                                  an exaggerated way to make it light-  up their performances and ideas.
                                                                       Winning over the hearts of the Indian                                                                                      hearted and comical, his approach   The duration of the videos asked for
                                                                                                                                                                                                  popularised with the masses like a   an  extension  after  all  the  love  that
                                                                       society with his unique comical tactics                                                                                    wildfire.                     had  been  showered  on  the  previous
                                                                                                                                                                                                    The  Mridul  became  an  example   content.
                                                                                                                                                                                                  of  overnight  success  by  gaining   To  date  Channel  ‘The  Mridul’
                                                                                                                                                                                                  100K subscribers in less than a year.   has  got  90+  videos,  12+  Million
                                                                                                                                                                                                  He crossed the 1 million mark in   subscribers and most videos crossing
                                                                                                     reation  is  a  talent  not  everyone  can                                                   mere months from the previous   the  20  million  mark,  while  breaking
                                                                                                     master, one creates and the others                                                           achievement  and  by  November  of   the 1 Million mark within an hour of
                                                                                                     follow in their footsteps. Mridul Tiwari                                                     2021  Mridul  and  his  companions   posting. The most popular video on
                                                                                                   is the epitome of comic content creation                                                       posed in  front of  a  camera  with  a   The Mridul is titled, ‘School Life’ and
                                                                                                   according to the millions of viewers who                                                       Diamond  play  button.  The  Mridul   has got 250 Million views on Youtube.
                                                                                                   click on his videos to have a short break                                                      reached its viewers in the most   Most of his videos cross the 1 lakh
                                                                                                      of comic relaxation and might end                                                           touching way possible.        mark within an hour of posting. The
                                                                                                      up binge-watching some of the best                                                            The challenge with humour is   audience is believed to connect with
                                                                                                     lighthearted and witty content for an                                                        that  it  can  become  offensive  easily.   the videos not only due to the content
                                                                                                     hour.                                                                                        The Mridul is exploring the content   but  also  due  to  the  unique  Desi
                                                                                                      Born  to  Mr  Raghvendra  Tiwari  and                                                       of  humour  without  bargaining  the   approach towards it.
                                                                                                   Mrs  Shashi  Tiwari  in  Greater  Noida,                                                       respectfulness of the various societies   Another wonder is that these
                                                                                                   this  town  boy  is  creating  great  hype  on                                                 they  represent  by  using  Hindi  and   videos  are  family-friendly  and  can
                                                                                                   YouTube and other social media platforms.                                                      other  local  dialects  they  tribute  and   be  enjoyed  by  various  age  groups.
                                                                                                   Having graduated from Meerut University                                                        contribute to the cultures they share.   This up and coming 21-year-old star
                                                                                                   he has a great knack for desi culture which                                                    The YouTube description, ‘ Aap haste   of  comedy  has  been  recently  listed
                                                                                                   reflects in his content. Starting with ‘The                                                    rahein, hum hansate rahein’ is like a   in  YouTube’s  top  10  Indian  creators
                                                                                                   Mridul’ about 4 years back with a video                                                        welcome note to any kind of viewer.   released  by  YouTube.  Mridul  Tiwari
                                                                                                   ‘Sister vs Girlfriend’, he established a fine                                                  The  Mridul  represents  and  thereby   is also a social media influencer with
                                                                                                   viewer base from the beginning.                                                                protects the desi North Indian culture   1  Million  Facebook  followers  and
                                                                                                      The  video  titled  ‘Sister  vs  Girlfriend                                                 in a sweet way.               5 Million Instagram followers. This
                                                                                                   | Real story of every brother’, not only                                                         The  first  video,  posted  in  2018   makes a rising sensation in every sense.
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